MAD - Sunday Times

[Gryphen]

Seems we are still newsworthy.

Trevor Hedge has written an article which mentions the MAD Show and Shine and tells everyone how much we earnt as well.



Sorry for the poor quality I am currently Sans-scanner.

[TYSON]

Thanks Trev

[OZY]

ahhh yesss was reading that early this morning.........

[thro]

I noticed a complete lack of media coverage of the event and the lead up to it.

What's with that? Were we deliberately snubbed, or do you need to bribe the media to get out and cover something these days?

This is all well and good, but it's about a month late now, isn't it?


edit:
To clarify, good on ya trev, not having a go at you, just the media in general... mad was conspicuously absent from any of the "Events" listings, etc...

[TYSON]

Did you read the Sunday times on the day of the event?

You have to remember that in the day and age of the internet you don't need "Press" Look how many bikes turned up this year with only a hand full of hard copy articles out there.

The traditional media usually wont give free plugs unless there is something in it for them. Sunday times is really the only paper that has helped out in that way.

[thro]

Ahhh cheers.

No to be honest i didn't read the sunday times, but it's good to hear they covered it

I know the worst, news.com, etc didn't...


But yeah i agree net publicity is enough. I just found it kinda wierd how it wasn't covered in various other channels, because it's such a big event...

[TYSON]

News.com.au covered it.

[Bart]

Woops..... Dont know what im doing. Do a search for the topic ' The Penguin' as that was taken from Sunday times on the Mad day

[OZY]

word of mouth ........... has ALWAYS been the best means of advertisement, 05 was a great turn out, 06 was amazing and this year FANTASTIC... we will need a bigger venue soooon

cheers ozy

[Taz]

word of mouth ........... has ALWAYS been the best means of advertisement, 05 was a great turn out, 06 was amazing and this year FANTASTIC... we will need a bigger venue soooon

cheers ozy

especially with the lack of help or support from the City of Stirling the wouldnt even sponsor the tents this year but want a first class event organised for free on the foreshore

everyone who is a rate payer of COS ring your local councillors and let them know your displeasure... dont abuse just point out the lack of support


and great article trev and kudos to gryph for his work

[TYSON]

There is a reason for that Taz that you may not know about. It comes from alot higher than the COS.

[Foofie Foofie]

Sadly the best way to get your media point across is to yell "MAD RIDE __ of ____ 2008" as your being loaded into a paddy wagon after the arrest, because charity and good news stories really just dont stack up as much as hoons, and anything that annoys or pisses people off.

Then again some pissant footballer will pull a hamstring, and it will make a 60 second spot. Like who really gives a shit about him, football rugby or cricket. While last nights F1 from say Monte Carlo will see the drivers take off , one guy crash and the winner crossing the line - lets keep it under 10 seconds please. Ugh ....

[Gryphen]

Okay we did have the MAD ride listed in the events section of the Sunday Times for some MONTHS prior to the ride, it was also listed in the "What's On" Section of Perthnow for those same months.

We had Channel 10 filming the ride on the day.

We also had local coverage from the 'Community Newspaper' group.

We also had it listed in the Calendar of events on over 500 Websites.

It was listed on Google on about a thousand entries.

I was advertised on a couple of radio stations, as well as being in the Community News sections of the radio stations as well.

How do I know....

Coz I spent 6 Fucking months advertising the ride.

And if you think word of mouth is still the best method then try that next year. Coz word of mouth works at only one level, all the advertising, media, radio, TV works on ALL the levels, and improves the effect of sponsorship.

I hereby challenge anybody that thinks it could have been done better to step forward and do it for the MAD Ride 2008.

[Scoundrel]

Yeah channel 10 had quite a good segment about in on the News that day

[Barfridge]

Ignore the haters Gryphen, we know the hundreds of hours of hard work you put in, and we love you for it.